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- đź’ˇ Content Idea: A specific type
đź’ˇ Content Idea: A specific type
IN THIS EMAIL
🧪 Marketing Hack:
“One benefit, one person”.
đź’ˇ Headline Template:
“A specific type” — AI prompt included.
🦾 AI Prompt:
2x more persuasive content.
🔒️ Pro:
1 psychology-driven headline template + 1 prompt to triple your content’s views.
PRO POST
“The 3 Psychological Triggers That Make Headlines Impossible to Ignore”
A great headline is like an attention magnet — it stops people mid-scroll and demands immediate clicks and views.
On Wednesday, Pro members receive a post sharing:
The 3 psychological triggers that make headlines feel too important to scroll past.
7 proven headline templates that’ll grab attention in any niche.
A ChatGPT prompt to generate unlimited “urgent headlines” for your niche in seconds.
MARKETING HACK
One Benefit, One Person
Prose and Superhuman stand out in crowded markets by honing in on one unique trait and one type of customer:
Prose — Personalized haircare for ingredient-conscious people.
Superhuman — Blazingly fast email for busy professionals.
Positioning: Try to appeal to everyone and you appeal to no one.
Nail one benefit for one type of person. You end up with something only you can claim.
“The Distinctiveness Effect”: People remember businesses with a clear, standout trait.
Stat: Consistent brand messaging can increase revenue by 10-20%.
Takeaway: Identify one benefit and one customer type you can own. Build your marketing around it.
Try this…
Positioning Template: “[Unique Trait] [Product/Service] for [Specific Audience Segment].”
HEADLINE TEMPLATE
“A Specific Type”
This Specific Type Of [Category Item] Has [Number] Amazing Benefits
Why The Template Works:
Scarcity: Highlighting just one "specific" item makes it seem rare and valuable.
Examples Using The Template:
Cooking: "This Specific Type Of Spice Has 7 Amazing Benefits"
Realtor: "This Specific Type Of Mortgage Has 5 Amazing Benefits"
Travel Agent: "This Specific Type Of Yosemite Tour Package Has 5 Amazing Benefits"
Speed Things Up With ChatGPT:
Fill in your niche, audience, and content type, then paste this prompt into ChatGPT.
Get 10 clickworthy headlines and a full content outline for any you choose.
I'm a content creator in the [insert niche] niche and my target audience is [insert target audience]. I want to create a [insert content type, e.g., reel, blog post] based on this template:
This Specific Type Of [Category Item] Has [Number] Amazing Benefits
Example from a different niche: "This Specific Type Of Spice Has 7 Amazing Benefits"
Generate 10 headline ideas for my niche that follow this headline template closely, replacing just the bracketed words.
At the end, ask if I'd like an outline for any headline.
Follow-Up Prompt (If I Request an Outline):
Create an outline for the selected headline, tailored to my content type. Include sections, main points, and format-specific tips.MAGNETIC HEADLINES
A database of 300 proven, psychology-driven headline templates that get clicked within 3 seconds.
Based on viral headlines by huge creators (eg. MrBeast, Ali Abdaal, Mark Manson).
Includes AI prompts to turn the templates into headline ideas for your niche instantly.
More clicks = more views, more revenue, and a bigger audience.
AI PROMPT
Specificity Booster
Which headline would you click?
"How To Improve Your SAT Score"
"3 Proven Study Hacks To Boost SAT Scores By 100"
Chances are, it’s the second one.
Specific language boosts clicks, trust, and conversions by making promises more concrete.
Paste any content into this ChatGPT prompt — headlines, body text, scripts — and it’ll replace vague terms with specifics.
Watch your copy become instantly sharper and more persuasive:
I'm a [insert role/business] in the [insert niche] niche, targeting [insert audience].
The following content needs to be more specific and precise.
Please replace vague language with specific details or figures, where possible. Focus on:
- Concrete numbers and examples
- Descriptive adjectives that add clarity
[Insert your content here]