Crucial Qs for your audience

🧠 IN TODAY’S EMAIL
  • šŸ”§ Creator Tool Of The Day:

    • Organize your content chaos with this powerful all-in-one solution.

  • šŸ’” A Clickable Content Idea For You:

    • Ask your audience the crucial questions.

    • Headline template included šŸ‘ļø 

  • šŸ… Hook Of The Day:

    • This insurer knows how to get your attention.

šŸ”§ TOOL OF THE DAY

The Content OS

Content creation can get messy — sometimes overwhelming.

Most creators experience one or more of the following:

  • Not keeping track of content ideas

  • Not sticking to a consistent content schedule

  • Not staying on top of that growing to-do-list

  • Not properly tracking analytics

Drop the ball on any of them and you could end up with fewer views, a smaller audience, less revenue, and less success.

The Content OS is a dead-simple all-in-one solution for content-related stress.

It’s one of the most popular Notion templates on the internet.

A beautiful dashboard to capture your ideas, manage your content calendar, track sponsorships, and more.

*Sponsored Link

šŸ’” A CLICKABLE CONTENT IDEA FOR YOU

Ask Your Audience A Set Of Crucial Questions

šŸ”Ø Your Headline Template:

ā

"If You Can't Answer These [Number] Questions, You Don't Have A [Desirable Goal]"

šŸ”Ž The Inspiration:

ā€œIf You Can't Answer These 6 Questions You Don't Have A Storyā€

Film Courage [link]

🧠 Why The Headline Works:

  • Loss Aversion: The headline implies that failure to answer the questions could lead to not achieving the desirable goal.

  • Validation: People click through to find out whether they ā€œtick the boxesā€ or not.

šŸ” How To Adapt It For Your Niche:

  1. Pick A Desirable Goal: An outcome your audience is pursuing or interested in achieving.

  2. List Crucial Questions: List a set of critical questions that people striving for this goal should be able to answer — key aspects or requirements related to the outcome.

šŸ’Ø Speed Things Up With ChatGPT:

Not sure where to start?

Copy and paste the following into ChatGPT after filling in your niche:

Hi ChatGPT,

I'm a content creator in the [insert niche] niche and I want to create a piece of content using the headline template:

"If You Can't Answer These [Number] Questions, You Don't Have A [Desirable Goal]"

I need 10 headline ideas that closely follow this headline template please. Each of them should be specific, not broad or generic.

For each of them:

- Desired Goal: Pick the desirable goal my niche audience would care about. 
- Essential Questions: Identify crucial questions individuals should be able to answer to achieve the desirable goal. 

šŸŽØ Examples Using The Template:

For Creators:

  • For Fashion: ā€œIf You Can’t Answer These 6 Questions, You Don’t Have A Stylish Wardrobeā€

  • For Travel: ā€œIf You Can’t Answer These 5 Questions, You Don’t Have A Good Travel Itineraryā€

For Businesses Doing Content Marketing (B2C):

  • Real Estate: ā€œIf You Can’t Answer These 8 Questions, You Don’t Have A Good Property Listingā€

  • Legal Services: ā€œIf You Can’t Answer These 5 Questions, You Don’t Have The Right Lawyerā€

For Businesses Doing Content Marketing (B2B):

  • Business Consulting: ā€œIf Your Business Can’t Answer These 7 Questions, You Don’t Have A Growth Planā€

  • Digital Marketing: ā€œIf You Can't Answer These 7 Questions, You Don't Have A Good Facebook Ad Campaignā€

šŸ… HOOK OF THE DAY

ā€œ15 Minutes Could Save You 15% Or More On Car Insuranceā€ - Geico

This iconic tagline has been used in Geico’s advertising campaigns over 20 years.

It is — by far — the most recognizable slogan in the insurance industry and one of the greatest hooks of all time.

🧠 Hook Psychology

  • Specificity: The direct benefit is made clear by specifying the potential savings and the short time commitment.

  • Instant Gratification: The promise of significant savings within a short timeframe taps into our desire for immediate solutions and relief.

  • Fear of Missing Out (FOMO): There’s a sense of urgency and opportunity — it compels the audience to take action or miss out.

šŸ’” Takeaway: Getting the direct and specific benefit across as quickly as possible can lead to a killer hook.

 

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