🙅 This headline is...meh

In This Email

• 🩹 Hook Fix:

  • This headline needs some work — let’s make it sparkle.

• 💡 A Content Idea To Try:

  • Headline template and AI prompt included 👍️.

• 🔒️ 2 More Headline Templates:

  • Visible to Pro members.

Skyrocket Your Content's Views With A Database Of 450+ Proven Headline Templates

Sad truth: People spend hours or even days creating awesome content that doesn’t get read or viewed because of a terrible headline.

That’s why we created the “Look At Hooks” database:

• 450+ Proven, Psychology-Driven Headline Templates: Inspired by top content creators like MrBeast, Ali Abdaal, and Mark Manson.

• Work For Any Niche: Just fill in the blanks.

• ChatGPT Prompts: Instantly turn templates into headline ideas for your niche.

• Personalized Headlines: 4 AI-generated headlines personalized to you and delivered weekly.

• Tagged By Emotion: Eg. FOMO, relief, empathy, frustration, etc.

• Filter By Content Type: Eg. how-to content, opinion pieces, product reviews.

✅ 40 New Templates Added Monthly

✅ Other Pro Perks — Including access to the Pro version of the newsletter (with unlocked templates), our AI prompt database, and more. 

20% off for the next 24 hours.

(First 15 people only).

Get access to 450+ headline templates that grab attention within 3 seconds

Hook Science

Let’s fix this headline — then turn it into a template you can use in your niche.

👎️ Bad Headline: "7 Maintenance Tips To Keep Your Car Running Smoothly” 

We could improve it so much with a couple of simple, psychology-driven tweaks.  

Let’s Make This Headline Irresistible:

• Audience Callout: Make it feel directly relevant by calling out a specific audience.

• Loss Aversion: Highlight the risks of not following the tips to create urgency.

💡 Improved Headline:

"New Drivers: 7 Maintenance Tips To Prevent Your Car Breaking Down”

Much better — it’s way more likely to get clicked and viewed.

A Template For You To Try Out In Your Own Niche:

Examples From Other Niches:

• Realtor: “First-Time Buyers: 3 Home Inspection Tips To Prevent Nasty Surprises”.

• HR Consulting: “Team Leaders: 5 Resolution Strategies To Prevent Workplace Disputes”.    

• Fitness: “Marathon Runners: 6 Stretches To Prevent Mid-Race Cramps”.

Try the template out and see what you come up with.

Stuck?

Paste it into ChatGPT and ask for headlines in your niche 🙂.

💡 Content Template #1

Show Your Audience What Reveals Their Inexperience

Your Headline Template:

The Inspiration:

“This Popular American Outfit Style Will Let Paris Locals Know You're A Tourist”

~ Explore

Why The Headline Works:

• Social Identity: Appeals to our need to belong by highlighting the risk of being an outsider. People want to avoid looking uninformed or out of place.

How To Adapt:

1. Pick A Popular Item: Choose a well-known trend in your niche.

2. Define The "In-Group": Identify insiders like experts or pros in your niche.

3. Highlight Outsider Status: Show how the trend exposes novices to the in-group.

Speed Things Up With ChatGPT:

Not sure where to start?

Paste this prompt into ChatGPT after filling in your niche and target audience.

Each headline idea it generates will tell you which trend it’s referring to.

Hi ChatGPT,

I'm a content creator in the [insert niche] niche and my target audience is [insert target audience]. I want to create content based on the following headline template:

This Popular [X] Will Let [In-Group Members] Know You're A [Novice/Outsider]

This template is modeled on the following headline:

This Popular American Outfit Style Will Let Paris Locals Know You're A Tourist

Generate 10 headline ideas for my niche that follow this headline template closely, replacing just the bracketed words. The content should cover specific topics relevant to the niche and should not be generic or broad.

Each headline should:

- Replace [In-Group Members] with a specific group or community within my niche.

- Replace [Novice/Outsider] with a specific role or status within my niche.

- Replace [X] with an item, trend, or practice within my niche that reveals novice/outsider status.

Under each headline idea, please briefly state what the [X] you're hinting at in the headline actually is. 

Examples Using The Template:

For Creators:

• Gardening: "This Popular Planting Technique Will Let Pro Gardeners Know You're A Beginner"

• Photography: "This Popular Camera Setting Will Let Photographers Know You're A Rookie"

For Businesses Doing Content Marketing (B2C):

• Real Estate: "This Popular Listing Strategy Will Let Agents Know You're A Rookie"

• Travel Agent: "This Popular Backpacking Hack Will Let Locals Know You're A Tourist"

For Businesses Doing Content Marketing (B2B):

• Digital Marketing: "This Popular SEO Tactic Will Let Marketers Know You're A Newcomer"

• HR Consulting: "This Popular Hiring Practice Will Let Recruiters Know You're A Novice"

💡 Content Template #2 (PRO)

This template uses loss aversion to generate clicks, views, and engagement.  

Use the AI prompt to quickly turn it into ideas for your niche or industry.

Your Headline Template:

🔒️ 

Unlock hundreds of templates and prompts — content cheat codes to boost your views and engagement.

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