🍇 A fruitful content idea to try

🧠 IN THIS EMAIL
  • 🧪 Hook Science:

    • Boost your views with the “debate spark” hook hack.

  • 💡 A Clickable Content Idea To Try:

    • Teach your audience the lessons that took you years to learn.

    • Headline template included 👍️ 

  • 🍬 Link Candy For Creators:

    • Top 5 content mistakes, Duolingo’s marketing psychology, and more.

🔧 TOOL OF THE DAY

Savvy Email Subject Lines (Video Course by The Pen Pivot)

Access Closing In 6hrs

Tired of your emails not getting opened?

Bottom Line: A bad subject line will lead to any email getting ignored.

(No matter how good the content of the email might be).

Savvy Email Subject Lines is a set of video tutorials that teaches you:

  • The crucial email subject line mistakes most content creators aren’t even aware they’re making.

  • An essential framework for writing subject lines that aren’t ignored in the inbox.

  • A deep dive into 21 psychology-driven techniques for getting any email opened.

  • And more…

🧪 HOOK SCIENCE

Boost Your Views With The "Debate Spark" Hook Hack

What do you think of this hook?

It's bold. It's in your face.

And yes — it makes you want to view the content.

How you can use it yourself:

  1. Choose a topic in your niche that people generally have strong opinions about.

  2. Write a headline that suggests a bold and definitive opinion on the topic.

The goal?

To get the audience curious and fired up — either in agreement or fierce opposition.

We want people talking.

🧠 Why It Works:

  • Validation: The audience clicks to find out whether the content is in line with their own opinions on the emotionally charged topic.

  • Engagement Loop: By sparking debate, you don’t just attract the initial views — you also generate comments and shares.

💪 A Template To Make It Work In Your Niche:

Using “ridiculously overrated” is a classic way to spark debate.

“[Number] Ridiculously Overrated [Items Within A Specific Category]”

Try it out 🙂.

💡 A CLICKABLE CONTENT IDEA TO TRY

Teach Your Audience The Lessons That Took You Years To Learn

🔨 Your Headline Template:

"It Took Me [X] Years To Learn These [Number] [Topic] [Lessons]"

🔎 The Inspiration:

“It Took Me 38 Years To Learn These 9 Basic Life Lessons”

Your Tango [link]

🧠 Why The Headline Works:

  • Costly Signaling: "It Took Me [X] Years" makes it clear how much time and effort has gone into acquiring these golden lessons. It makes the content seem more valuable.

  • Authority: The long timeframe positions the content creator as an experienced figure — this adds credibility.

🔁 How To Adapt It For Your Niche:

  1. Choose Your Topic: One that resonates with your audience and can be broken down into fundamental lessons or principles.

  2. Pick Your "Lessons": Decide on the number and type of lessons or principles you want to go through.

    • Eg. Strategies, hacks, frameworks, principles, rules, etc.

💨 Speed Things Up With ChatGPT:

Not sure where to start?

Copy and paste the following into ChatGPT after filling in your niche and target audience:

Hi ChatGPT,

I'm a content creator in the [insert niche] niche and my target audience is [insert target audience]. I want to create content based on the following headline template:

It Took Me [X] Years To Learn These [Number] [Topic] [Lessons]

Generate 10 headline ideas for my niche that follow this headline template closely, replacing just the bracketed words. The content should cover specific topics relevant to the niche and should not be generic or broad.

Each headline should:

- Replace [X] with a specific number of years.
- Replace [Number] with a count of basic lessons or tips.
- Replace [Topic] with a key area of focus.
- Replace [Lessons] with a specific type of lessons relevant to my niche (eg. principles, hacks, frameworks, lessons, etc). 

🎨 Examples Using The Template:

For Creators: 

  • Fitness: "It Took Me 3 Years To Learn These 5 Calisthenics Principles"

  • Cooking: "It Took Me 5 Years To Learn These 3 Baking Secrets"

  • Photography: "It Took Me 9 Years To Learn These 8 Photo Composition Rules"

For Businesses Creating Content (B2C):

  • Travel Agent: "It Took Me 5 Years To Learn These 5 Hotel Booking Hacks"

  • Home Decor: "It Took Me 5 Years To Learn These 10 Interior Design Rules"

For Businesses Creating Content (B2B):

  • Developer: "It Took Me 15 Years To Learn These 9 Coding Best Practices"

  • HR Firm: "It Took Us 5 Years To Learn These 3 Employee Retention Strategies"

  • Marketer: "It Took Me 5 Years To Learn These 6 Facebook Ad Funnels"

🍬 LINK CANDY FOR CREATORS
  • Top 5 content marketing mistakes you probably don’t even realize you’re making [link]

  • This ChatGPT prompt will come up with 40 content ideas in 4 seconds [link]

  • How Duolingo used psychology to make learning addictive [link]

Did you find today's newsletter content valuable?

Login or Subscribe to participate in polls.