Content idea: 👉 Negative signs

November 01, 2024

🔒️ Welcome To This Week’s Pro Newsletter

  • 💡 3 x Pro Content Ideas:

🧠 Content Framework: The 4 As

A 4-Part Framework For Driving Action With Your Content

Want a content strategy that draws people in and gets them to act?

Try Brian Clarke’s 4 As framework. 

For every broad topic in your niche, try to think of 5 content ideas for each of these 4 categories:

  • Attraction: Grabs attention and brings in new audiences.

    • Eg. Newbie guides, trending topics, or attention-grabbing lists.

  • Authority: Establishes your expertise and builds trust. 

    • Eg. Expert guides, in-depth tutorials, or technical breakdowns.

  • Affinity: Creates a sense of community and shared values. 

    • Eg.  Personal stories, user-generated content, or case studies.

  • Action: Drives your audience to take immediate action. 

    • Eg. Promos, challenges, or offers.

A ChatGPT Prompt To Generate These 20 Content Ideas For You In 3 Seconds

Fill in your niche, target audience, and topic — then paste this into ChatGPT:

💡 Pro Content Template #1

Alert Your Audience To Key Signs Of A Negative Outcome

Your Headline Template:

❝

[Number] Signs [Negative Outcome Has Occurred] - According To [Authority]

The Inspiration:

"10 Signs You're Burned Out, Not Lazy — According To Psychology"

~ Your Tango

Why The Headline Works:

  • Loss Aversion: Highlighting a negative outcome grabs attention.

  • Authority: Referring to an authority increases trust.

How To Adapt It For Your Niche:

  1. Identify The Negative Outcome: A common problem your audience wants to avoid and that may not be obvious.

  2. Pick The Signs: A specific number of signs that the negative outcome has occurred.

  3. Pick An Authority: A trusted source in your niche — this could be you.

Speed Things Up With ChatGPT:

Hi ChatGPT,

I'm a content creator in the [insert niche] niche and my target audience is [insert target audience].

I want to create content based on the following headline template:

[Number] Signs [Negative Outcome Has Occurred] - According To [Authority]

This template is modeled on the following headline:

"6 Signs Your Workout Routine Is Ineffective - According To Personal Trainers"

Generate 10 headline ideas for my niche that follow this headline template closely, replacing just the bracketed words.

The content should cover specific topics relevant to the niche and should not be generic or broad.

Each headline should:

- Replace [Number] with a specific count of signs.

- Replace [Negative Outcome Has Occurred] with a relevant negative outcome.

- Replace [Authority] with a credible authority in the niche.

Examples Using The Template:

For Creators:

  • Fitness: "6 Signs Your Workout Routine Is Ineffective - According To Personal Trainers"

  • Home Improvement: "5 Signs Your Renovation Is Going Wrong - According To Contractors"

For Businesses Doing Content Marketing (B2C):

  • Real Estate: "5 Signs Your Property Value Is Dropping - According To Real Estate Agents"

  • Pets Care: "7 Signs Your Dog Is Unhappy - According To Veterinarians"

For Businesses Doing Content Marketing (B2B):

  • Marketer: "6 Signs Your Facebook Ad Campaign Is Underperforming - According To Marketers"

  • HR Consulting: "7 Signs Your Employees Are Burned Out - According To HR Specialists"

🔒️ Pro Content Template #2

This template uses loss aversion and extreme specificity to generate views and engagement.

Use the AI prompt to turn it into content ideas for your niche.

Your Headline Template:

🔒️

👋 Hey there — Dil here.

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