"Regret Avoidance" Content

December 06, 2024

IN THIS EMAIL

  • 🧪 Content Tip:

    • The power of regret.

  • 💡 Headline Template:

    • With an AI prompt to make it work in your niche.

  • 🦾 AI Prompt:

    • Get a perfect Instagram bio in 3 seconds.

  • 🔒️ Pro:

CONTENT TIP

Regret Avoidance Content

In 2009 carer Bronnie Ware writes a blog post — “Regrets Of The Dying”. 

It goes viral. 3 years later → 8 million views.

In 2012 she expands it into a book — “The Top Five Regrets Of The Dying”. 

1 million copies sold. 27 languages. 

Yes, it’s beautifully written. 

But the title is fantastic and played a huge role in its success. 

“Regret Aversion Bias” — we tend to base decisions on avoiding future regrets. 

The title grabs your attention by making you consider future regrets you may have.

Takeaway: Ask yourself — what regrets might your audience be trying to avoid?

Create content that genuinely helps them avoid these regrets.

A ChatGPT Prompt to Generate Infinite “Regret Avoidance” Content Ideas:

It’ll use a proven template to generate 20 high-engagement ideas for your niche within seconds.

Reuse it whenever you’re short of ideas.

Paste this into ChatGPT after filling in your niche and target audience:

HEADLINE TEMPLATE

“The Only Item”

❝

This Is The Only [Item] You Need To [Action], Says [Authority]

Why The Headline Works:

  • Scarcity: "The only" suggests a unique solution and makes the info seem more valuable.

How To Adapt It For Your Niche:

  1. Item: Pick an essential tool or resource your audience would benefit from.

  2. Action: State the key action or benefit the item will help with.

  3. Authority: Pick a credible figure in your niche — this could be you.

Examples Using The Template:

  • Developer: "This Is The Only Tool You Need To Streamline Javascript, Says Developer"

  • Travel Agent: "This Is The Only App You Need To Monitor Flights, Says Travel Agent"

Speed Things Up With ChatGPT:

Fill in your niche, audience, and content type, then paste this prompt into ChatGPT.

Get 10 clickworthy headlines and a full content outline for any you choose.

"I'm a content creator in the [insert niche] niche and my target audience is [insert target audience]. I want to create a [insert content type, e.g., reel, blog post] based on this template:

This Is The Only [Item] You Need To [Action], Says [Authority]

This template is modeled on the following headline:

"This Is The Only Tool You Need To Fix A Leaky Faucet, Says Handyman"

Generate 10 headline ideas for my niche that follow this headline template closely, replacing just the bracketed words.

At the end, ask if I'd like an outline for any headline.

Follow-Up Prompt (If I Request an Outline):

Create an outline for the selected headline, tailored to my content type. Include sections, main points, and format-specific tips."
AI PROMPTS

1. Instagram Bio Generator

An Instagram bio needs to do 3 things in 10 seconds:

  • Attract the right audience.

  • Build credibility.

  • Drive action.

Here's a bio example that meets all 3 criteria:

“🧘 Helping busy moms reduce stress & find peace
Certified therapist, 300+ 5-star reviews
Discover your calm 👇
[landing page URL]”

The following AI prompt will create a similar one for you.

Fill in your role, niche, and audience — then paste it into ChatGPT.

It’ll ask you a series of questions, before using a template to generate 3 different Instagram bios for you to choose from:

"I'm a [insert role/business] in the [insert niche] niche, targeting [insert audience].

I need an attention-grabbing Instagram bio.

Please ask me questions, one by one (not all at once), to help define my target audience, credibility elements, and the primary benefit I want to convey. 

Based on my responses, generate 3 different Instagram bios using the template:

[Emoji] Helping [Target Audience] [Achieve Specific Benefit]
[Credibility Boast]
[Action Verb] [Benefit] 👇
[Landing page]

Each bio should attract my ideal audience, build credibility, and include a strong call to action.”

2. One-Page Lead Magnet Maker (PRO)

Most lead magnets these days are way too long.

15-page reports get saved for "later" (which means never).

But people love 1-page lead magnets like checklists and cheat sheets.

They offer quick wins and instant gratification.

Sure, they boost sign-ups — but people actually use them too.

This ChatGPT prompt will generate 1-page lead magnet ideas for your niche and create them for you, too:

🔒

Pro Prompt 

This task would take 4 hours to do.

Go Pro, unlock this prompt, and create a 1-page lead magnet in 2 minutes.

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