- The Pen Pivot
- Posts
- 💡 Content idea: Trait revelation
💡 Content idea: Trait revelation

In This Email
💡 A Content Idea To Try:
Reveal a key sign of a positive trait in your niche.
Headline template included 👍️
🔒️ 2 More Content Ideas:
Visible to Pro readers.
🤖 AI Prompt:
Generate an engaging question to finish a piece of content with — it’ll boost interaction.
Creator Tool
The “Look At Hooks” Headline Template Database Keeps Getting Bigger…

People spend hours or even days creating high-quality content that doesn’t get viewed because of a terrible headline.
That’s why I created “Look At Hooks”:
A Database Of 350+ Proven, Psychology-Driven Headline Templates: Based on headlines by huge creators and publications like MrBeast, Ali Abdaal, Mark Manson, and Condé Naste.
ChatGPT Prompts For Content Ideas: Paste them into ChatGPT to turn the templates into ideas for your niche.
40 Templates Added Every Month
Each Template Works In Any Niche: Fill in the blanks and you’re good to go.
💡 Content Template #1
Reveal The “Number One Sign” Of A Positive Trait Or Quality In Your Niche
Your Headline Template:
"[Authority] Reveals The Number One Sign Of [Trait/Quality] And It's Not What You Think"
The Inspiration:
“Steve Jobs Reveals The Number One Sign Of High Intelligence And It's Not What You Think”
Why The Headline Works:
Surprise: The phrase "And It's Not What You Think" builds curiosity by suggesting unexpected insights.
Authority: Using an authority figure establishes credibility and builds trust.
Specificity: Highlighting one specific trait or quality makes the content seem irresistible. We can't help but find out what this mysterious sign is.
How To Adapt It For Your Niche:
Pick The Authority: Position yourself as the authority if you have the expertise. Otherwise, refer to an industry expert or well-known figure.
Identify The Trait/Quality: Focus on a specific trait or quality that’s relevant and valuable to your audience.
Pick The Sign: The content itself should focus on a single key sign of the trait/quality you've chosen.
Speed Things Up With ChatGPT:
Hi ChatGPT,
I'm a content creator in the [insert niche] niche and my target audience is [insert target audience]. I want to create content based on the following headline template:
“[Authority] Reveals The Number One Sign Of [Trait/Quality] And It's Not What You Think”
This template is modeled on the following headline:
"Fitness Trainer Reveals The Number One Sign Of True Strength And It's Not What You Think"
Generate 10 headline ideas for my niche that follow this headline template closely, replacing just the bracketed words. The content should cover specific topics relevant to the niche and should not be generic or broad.
Each headline should:
- Replace [Authority] with a respected role in my niche.
- Replace [Trait/Quality] with a specific desirable trait or quality relevant to my niche.
Examples Using The Template:
For Creators:
Fitness: "Fitness Trainer Reveals The Number One Sign Of True Strength And It's Not What You Think"
Cooking: "Chef Reveals The Number One Sign Of Culinary Talent And It's Not What You Think"
For Businesses Creating Content (B2C):
Pet Care: "Trainer Reveals The Number One Sign Of A Happy Dog And It's Not What You Think"
Parental Education: "Parenting Coach Reveals The Number One Sign Of Good Parenting And It's Not What You Think"
For Businesses Creating Content (B2B):
Marketing: "Marketing Consultant Reveals The Number One Sign Of Good Branding And It's Not What You Think"
Education: "Education Consultant Reveals The Number One Sign Of Effective Teaching And It's Not What You Think"
💡 Content Template #2 (PRO)
This template uses authority bias and personal insight to generate views and engagement.
Use the AI prompt to turn it into content ideas for your niche or industry.
Your Headline Template:
🔒️
Join Pen Pivot Pro to view Content Template #2 and Content Template #3 — both with breakdowns and custom AI prompts.
AI Prompt
Engaging Question Generator
What This Prompt Does: Generate a question you can use to encourage engagement at the end of a piece of content.
Just fill in the blanks, copy, paste, and let ChatGPT do its thing.
Note: This one would only really work for a written piece of content, as you’ll need to paste it into the prompt.
"I'm a [insert your role or business] operating in the [insert your niche] niche, and my target audience is [insert your target audience].
I need to write a question to engage readers at the end of a piece of my content.
The content is as follows:
[Copy and paste your written content here]
Suggest a compelling question to ask at the end of this content to encourage reader engagement and interaction."
🖐️ Pro Readers: This prompt will be added to the Creator’s Prompt Vault this week — along with 3 other time-saving prompts.
Creator Picks
27 sentences that'll teach you more than a 4-year marketing degree.
Copywriter shares two tips their mentor gave them — they’ll change the way you think about writing.
Did you find today's newsletter content valuable? |